Can Cheap Fashion be Ethical Fashion?
Inspiration & Lifestyle

Can Cheap Fashion be Ethical Fashion?

Today I have heard the news that Primark has created the role of Ethical Trading Director and appointed Katherine Kirk, previously from Gap, who were themselves the centre of a sweatshop scandal, to the role.

It would seem, on the surface, that Primark are seriously dedicated to ensuring that their products are ethically produced. They have been a member of the Ethical Trading Initiative for some time and have always been quick to respond when allegations of  bad practice have  appeared in the press. This new position, and other measures they have announced seem to indicate that they continue to press this agenda.

But is ethical fashion really possible at such a low price?

This is something I wonder about a lot. My decision to give up full time employment to start my own business means that I have very little disposable income to spend on fashion. I spend a lot of my time hunting charity shops, boot fairs and eBay for clothing, and the majority of my wardrobe is either very old, vintage or second hand. But there are times when you have to buy things new, and if you’re short on funds Primark is a very attractive option and it seems I’m not the only one, as their sales appear to keep increasing.

Surely the nature of low priced fashion is that the lower the prices a company pay to it’s suppliers, the lower the amount of money that company will be willing to spend on ensuring that it’s staff have decent pay and conditions?

Do the low prices we are willing to pay for our clothing impact directly on the living conditions of those in the third world?

This is a difficult question.

There are those that argue that the conditions in sweat shops actually offer an improvement in pay and conditions over what was previously available to workers in developing nations, which was generally subsistence farming or other back breaking work.

A Unicef report in 1997 found that the Child Labor Deterrence Act in the US had led to up to 50,000 children being dismissed from jobs in garment production. This may sound like a good thing, but it’s not like these children went off to school, instead it seems they found work in jobs such as “stone-crushing, street hustling, and prostitution.” and were essentially worse off than they were before the act.

It could be said to be unfair to judge developing nations by our own standards, but surely if we intend to trade with these nations we should accept the responsibility for the conditions that are imposed on the workers. Taking advantage of low prices in a developing nation without taking an interest in furthering that nations development surely amounts to little more than exploitation?

I am aware that I’ve probably posed more questions than I’ve answered here, but this is a thorny issue, and not one that little old me is likely to solve in a blog post.

My gut feeling is that as consumers we have a responsibility to be as aware as possible of where the products we buy come from and how they are made, but that refusing to trade with developing nations could make conditions even worse for those that we think we are protecting.

So write letters and emails to your favourite stores asking them about their ethical policies, support them by buying products from organic or fair trade ranges that they produce and make it your reponsibility, when shopping online, to explore the website and look for details of their ethical and environmental policies.

The very fact that Primarks prices are low brings ethical issues to the forefront of their business and they are therefore forced to confront them publicly, where as more expensive stores often get away without mentioning the issue at all.

So, I think, that for the time being, I will continue to occasionally shop at Primark, as I am not convinced that the affordable alternatives would offer a significant improvement in terms of ethical trading.

Primark are still being investigated by the Ethical Trading Initiative. I hope they don’t prove me wrong…..

Further reading

What are they saying? Ethical & Eco Fashion Round Up

Slinky Silk – Ethical & Cruelty free silk production

Ethical Design Spotlight – Tammam

Fashion with a Conscience

Photos Courtesy of My Life Story and Victuallers2 via Flickr

10 Comments

  • The Style PA March 7, 2009

    Great post!

    I think we all have to just remember that the ethical issues do not just relate to the price that the retailer charges. You mentioned Gap, but what about Nike, Tods,L’oreal and many more who have all been criticised and keep the cost savings for themselves.

    An article from 2007 in the Telegraph mentions some of these…

    http://www.telegraph.co.uk/earth/earthnews/3316454/%27Unethical%27-luxury-brands-criticised-by-WWF.html

    • Retro Chick March 7, 2009

      Exactly, that’s what I was saying, more expensive companies seem to manage to escape being forced to confront the issue at all!

  • Ceri March 12, 2009

    A very interesting post. I think it has to be impossible to produce such low cost goods ethically. I think both consumers and retailers have a responsibility to move away from fast fashion. I have deliberately decided not to buy anything from the very low cost retailers. I find the clothes never look great on me anyway. The result less clothes, but clothes I actually feel good in.

  • J March 12, 2009

    Growing up, I was literally not allowed to buy Nike, as my mom insisted it was enabling sweatshops. I’m sure the brands we bought instead weren’t any better, just less publicized. I thought she was ridiculous and threw fits constantly growing up, but now I see her side and love shopping thrift shops, although as a kid I refused to even shop at Ross! Mothers aren’t always right, but when they are, they really are.

    Great post, as it’s always great to think about where your clothing comes from and the impact your (seemingly innocent) style has on the world. Being poor it’s easier to be ethical – I’m not sure where I’d stand if I had more money to shop.

  • lisa March 16, 2009

    I think this post raised a lot of questions but in a good way. I’ve read about a similar Oxfam study which found that Indian children previously employed in garment manufacturing turned to prostitution and more dubious occupations after they were dismissed from their jobs.

  • eyeliah March 17, 2009

    I like thrifting to try and be mnore ethical. 🙂

  • Layla March 19, 2009

    I pretty much refuse to shop at primark, or Dunnes, or anywhere that can produce a pair of jeans for 4 pounds. Pretty much i only shop vintage or AA, i grew up in a very very hippie home (a circus for a while) and i was always taught that people are more important than possessions.

    also, I know that there are some people who cannot afford to be as discriminating as me, i won’t judge someone who has no other option, i just feel like if you can shop elsewhere you should.

    AND their clothes are generally pretty awfully constructed, designed to be thrown away after a couple of wears to encourage you to shop more. frankly i’d rather have one good item than a hundred crappy ones.

  • “I think it has to be impossible to produce such low cost goods ethically.” couldnt agree more.
    I wonder if it will ever become fashionable to shop for quality used clothes again?

  • Celeste June 3, 2010

    Great Blog! This is a subject that I am researching at the moment because I am writing a paper about the growth of China in the past 30 years and naturally ‘sweatshops’ is a big part of that!

  • Sudipta July 9, 2010

    Very Informative Post. You made some good points. I especially liked it. Keep up the good work. Thanks with regards

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